This role will assist in partnering with outside sales representatives to assist in the building of the sales pipeline. This role is a research position on the marketing team that involves contacting city and county government decision-makers through phone calls, emails, tradeshow, and digital campaign follow-up to determine their software buying cycles. Government decision-makers anticipating or currently in a software buying process will be asked questions pertaining to their goals, pain points, timelines, budgets, etc. Questions answered affirmatively will prompt the Demand Generation Associate to schedule a conference call between the prospective customer, the sales representative, and themselves. During this call, the sales representative will conduct further research to determine a “fit factor” for CentralSquare Technologies solutions.
B.A. or B.S Degree preferred
•0-1 years of experience in a Business Development or Sales role
•High level of professional and articulate communication skills both in written and phone communication
•Prior phone and/or customer service experience strongly desired
•Previous experience with Salesforce and automation tools like Salesloft
•Ability to travel occasionally to trade shows (less than 10%)
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